Digital Campaign Marketeer

Job Vacancy: Digital Campaign Marketer
Do you want to...

• Play a key role in the digital growth of a leading international company?
• Use your creativity to design innovative email and lead generation campaigns?
• Develop and execute strategies that directly contribute to the growth of a global brand?
• Make data-driven decisions and optimize campaigns for maximum results?
• Work at a global company with a family culture that has existed for over 100 years?!

If yes, then keep reading-this opportunity is for you!

The Company: A Multinational with a Family Culture

Your new employer is a Dutch manufacturer producing products used daily by millions worldwide. This family-owned business has grown into a multinational company with a rich corporate history.

The company serves various B2B markets, spanning multiple segments such as government institutions, healthcare facilities, retail stores, and recreational parks. Without realizing it, you have likely used their products multiple times in your life!

Like any company with a long history, innovation is a key part of their operations. You'll notice this immediately upon entering their modern, high-end office. Despite being a multi-billion-dollar enterprise, the company maintains a strong focus on people and sustainability.

With over 1,000 colleagues, there's plenty of room for collaboration, learning, and professional growth. The company values its employees, reflected in their long tenures. Are you looking for a workplace where you can make an impact and grow alongside the business in the coming years? Then this is the opportunity for you!

Like many traditional companies, your new employer has embarked on a digital transformation. Significant progress has already been made, but with your expertise, the next steps can be taken!

Unlike many organizations where marketing and sales operate separately, this company aims to drive more sales directly from marketing activities. The first steps have been taken with a new HubSpot integration that provides better insight into leads.

The Role: Digital Campaign Marketer

As a Digital Campaign Marketer, you will be responsible for attracting new customers and leads through various digital channels. You will develop and implement effective online campaigns, optimizing the company's digital marketing strategy to expand the customer base and strengthen brand awareness.

Your key responsibilities include:

• Developing and managing digital marketing campaigns to increase brand visibility.
• Using SEO, SEA, social media, and display advertising to reach target audiences at the right time and through the right channels.
• Designing and executing effective email marketing campaigns. You will create engaging content and automate customer journeys within CRM platforms like HubSpot, Marketo, or ActiveCampaign to optimize interactions and boost conversions.
• Continuously analyzing data to improve lead generation. You will utilize tools like Google Ads, conversion tracking, and A/B testing to monitor performance and refine strategies.
• Collaborating closely with internal teams to create content that strengthens the brand's positioning and meets the needs of the target audience.

This role has a strong B2B marketing focus, but the manager is also open to B2C perspectives-so don't worry if your experience isn't purely B2B!

What You Bring as a Digital Campaign Marketer

• Minimum 3 years of experience in digital marketing, with a focus on lead generation.
• Experience with marketing automation, CRM systems, and email campaigns, preferably in a B2B environment.
• Proficiency with tools like Google Ads, Meta Ads, Google Analytics, and marketing automation software (e.g., HubSpot, Marketo, ActiveCampaign).
• Experience with conversion optimization and performance marketing to maximize campaign ROI.
• A data-driven mindset with the ability to translate insights into actionable strategies.
• Excellent communication skills in English.

What you get in return:

• Annual salary up to €58K, including holiday allowance (based on a 40-hour workweek).
• Hybrid work environment, with two fixed office days per week.
• Plenty of opportunities for personal and professional growth.
• 27 vacation days + 13 additional leave (ATV) days.
• A 32-40 hour per week employment contract.
• A dynamic and international workplace at a growing multinational that still maintains a family-business atmosphere.

Does this sound like your next job?