The IKEA vision is to create a better everyday life for the many people. We do this by offering a wide range of well-designed, functional home furnishing products at prices so low that as many people as possible can afford them. We operate in Singapore, Malaysia and Thailand - and have an ambitious expansion plan to bring a little bit of Sweden to new markets in the region. We are part of the Ikano Group of companies and the only IKEA franchisee owned by the Kamprad family that founded IKEA.
We also develop, own and operate Shopping Centres that are anchored by IKEA and create walkable communities by including residential, office and other types of real estate in our development plans.
We work towards making sustainability a natural part of our everyday work. We are active in our communities, driving and supporting social initiatives that benefit children, women and the environment.
About the job
Reporting to the Local Marketing & Communication Manager, this role is responsible for providing your IKEA Store with communication expertise, materials and tools that help build trust and engagement among co-workers, corporate stakeholders and the community. The Communication Specialist shares communication competence, develops channels and delivers content that builds brand affection, projecting IKEA as a great place to work, a leader of life at home and a responsible, growing company.
Your assignment
Implement a strategic approach to communication:
with deep understanding of IKEA brand, concept and operations, spot risks and opportunities for communication. Working with your manager, you outline internal communication strategy. Activities and content calendars aligned to commercial and business agendas.Deliver communication content:
In coordination with Com&In, Service Office Corporate Communication and/or business partners in your store, develop internal communication content and engagement activities that support business in IKEA tone of voice - clear, simple visual, down to earth. This includes everything from developing powerpoints and posters to films and photographs, huddle notes and all-staff memos.Secure best practice in internal communication channels:
lead a distributed approach to communication and take responsibility for steady flow of inspiring content in internal communication channels channels, both offline (prints) and online such as Digital Signage, Yammer or Ikano One. Own the channels and collaborate with other stakeholders to motivate participation and secure best practices.Create connections and engagement activities:
support the building of an open atmosphere by keeping co-workers well informed about store priorities and connected to management as well as one another and the broader organization. Support two-way dialogue and engagement where possible through huddles, store kick-off events, breakfast-with-the-manager sessions and more.Collaborate and support internal comms matrix:
active participation in a network of internal communication specialists, learning, developing and contributing to a function that adds value to our business. Participate once a month in the Communication Matrix meeting to align regional content & priorities.Act as a sustainability ambassador:
create content and activities that develop co-worker understanding of our Ikano Retailer sustainability strategy, crearte excitement for our shared agenda and share store achievements.Support development of communication competence within your store:
use communication skills, knowledge and influence to support other business partners. Identify needs and support/improve tools to increase communication & IKEA brand competence among coworkers. Act as a guardian of IKEA brand and Tone of Voice.Support in Crisis Management and Local Marketing initiatives as needed:
Deliver aligned internal communication to support crisis management by working with other stakeholders such as SO Corporate Communication, LMC, Risk and your management team. Supporting Local Marketing initiatives as needed.
Your profile
- You are passionate about home furnishing, people's life at home and the IKEA range of products and brand
- You enjoy working in a fast-paced and future-oriented retail environment
- You are enthusiastic and motivated to engage co-workers, and bring out the best in them to be proud of IKEA identity and embrace sustainability in every way possible
- You can create or procure content - in writing, powerpoint presentations, photography, videos, poster and more
- You have excellent communication skills, both verbal and written, and you're able to create and present communication insights that are clear, focused and practical
- Have the ability to 'think outside the box', challenge common ways of thinking, be a dynamic player, and make things happen by championing flexibility, speed and simplicity
- Have the ability to share passion and lead business through people
This role requires flexibility in work hours depending on store operational requirements. Working on public holidays and weekends.
We offer many benefits at IKEA other than just having the opportunity to work for a global company! Along with a focus on your personal and career development goals and being a part of an inclusive culture driven by values, you will be entitled to great initiatives including Annual leave, Medical and Dental, Family & Community leave, Co-worker discount, subsidized meals in our Co-worker Restaurant, Bonus program, full training and inductions.
Work Location is at IKEA Pasay City, Metro Manila, Philippines.