Student thesis - digital architecture (ai integration)

Who you are

Are you a forward-thinking, passionate individual with a drive for innovation? Ingka Centres invites you to be part of our Thesis Program within Digital Architecture, a unique opportunity to explore and contribute to our advancements in next generation AI and ChatGPT applications for our meeting places and communication channels.

We're looking for one or two talented individuals eager to delve into real-world challenges, conduct research, and collaborate with industry experts. As a participant in our program, you'll have the chance to contribute with your insights in shaping the dynamic digital landscape of Ingka Centres.

You are a student in a university or a similar higher education program in fields of Data Science, Engineering, or related disciplines, a resident in Sweden and connected to a university in the country. You are excited about new technology, and innovative ways of working and want to be part of shaping the future of Ingka Centres! The thesis is based in Malmö, Sweden and we need you to be able to commute to the office around 50% of the time, so ideally you are living in the Skåne Area.

A day in your life with us

The objective of this thesis is to explore the integration of GPT-3.5 or 'Gen AI' into Ingka Centres' operations, to enhance customer experiences, improve operational efficiency, and drive business growth. The study aims to provide insights and recommendations for the practical implementation of AI technologies in the retail and shopping center industry.

Scope:
1. Data Collection: Gather data related to Ingka Centres' operations, customer behavior, and existing technology infrastructure.

2. Case Study or Prototype Development:
• Develop a small-scale prototype or conduct a case study to demonstrate the practical application of AI at Ingka Centres.
• Showcase how AI can be integrated into specific customer touchpoints or operational processes.

3. Recommendations and Future Directions:
• Summarize findings and provide actionable recommendations for Ingka Centres to implement AI technologies effectively.
• Identify potential future directions for research and development in this area.

4. Conclusion and Thesis Document:
• Compile the research findings and insights into a comprehensive thesis document.
• Present the conclusions and recommendations for enhancing customer experiences at Ingka Centres using AI.

Resources:
• Access to Ingka Centres' data and relevant information.
• Essential software and hardware resources for prototype development or analysis.

Deliverables:
• A comprehensive thesis document outlining research, analysis, and implementable recommendations.
• A stakeholder-oriented presentation encapsulating key findings and insights, aiming to drive actionable outcomes.

Together as a team

The Digital Architecture team at Ingka Centres, consisting of 3 members, serves as Value Stream Architects supporting product, platform, and business stakeholders. We're passionate about driving innovation and paving the way for new solutions.

We've embarked on an exciting journey to transform our shopping centres into destinations always anchored by IKEA, and that go way beyond shopping, offering a carefully selected series of activities, events and initiatives tailored to the needs of the communities that surround them. That's what we call "meeting places".

As a long-term partner of IKEA, we share our vision, our culture and our values, while what makes our businesses different is the way we fulfil our vision. If the idea of IKEA is to create a better life at home, we work hard to create a better everyday life outside of the home by developing virtual and physical meeting places where people can meet shop, and connect with their communities.

We have big plans for the future that involve expanding to new locations, opening smaller-scale concepts closer to the city centres, digitalization, and most of all, living up to shared sustainability goals. We're constantly looking for energetic, purpose-led and creative people who'd like to join us on our journey to create meeting places around the world.

Sounds exciting? There's a lot more to know about us! Take a look at our website, read our stories and try to imagine how you can be part of our team helping us reach our goals!
https://www.ingkacentres.com/en/

Questions and support? Let's connect!

If you have any questions about this Student Thesis opportunity, please reach out to Maris Opelts on maris.opelts@ingka.com

We look forward to receiving your application no later then 23 of November 2024.